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Google keywords

Visibility → Google keywords shows what your buyers search on Google, where competitors rank and you don't, and which pages your site is missing. It is separate from your ChatGPT results.

Research keywords​

  1. Click Research keywords (later Research again). It runs in the background; the bell shows when it's done.
  2. On the Keywords tab, work from the top: Opportunity (0-100) combines searches, business fit, how winnable the keyword is, and the clicks left after an AI Overview.
  3. Filter with All, You rank, Competitor gaps, New gaps, Ideas, Search Console and Tool keywords.

For real data from your own site, export Queries.csv from Google Search Console (Performance → Export → CSV) and upload it on the same tab.

Turn keywords into pages​

  1. Open the Topics & pages tab and click Group into topics.
  2. The Build queue lists pages to create, merge or improve, in order. Click Draft it to start an article for that topic in AI Writer.
  3. Pages to add lists topics with search demand and no matching page in your sitemap, with a suggested address.

Tool pages​

On the Tool pages tab, Find tool ideas suggests calculators and other small tools people search for. Build it, a ready-made template, or Your own idea builds one. Preview it, then Approve and use Copy embed code and Copy page to put it on your site.

Gotchas​

  • Keyword research, grouping and tool building use credits.
  • A keyword marked AI Overview gets fewer clicks from Google but is a chance to be cited.
  • If your sitemap can't be read, you still get the topics and build queue, but not Pages to add.